This week, as chicken wing prices continue to rise, we’re making sure Alpha plant-based chicken prices continue to fall. That’s just a little something we like to call an inverse relationship, which is a term we are only 35% certain applies to this situation. Now please enjoy these meaningless lines displayed in a vaguely informational way.


Discount price is $0.83 per pound based on a 29.5% increase in chicken wing prices, per cost increase from July 16, 2021 - July 23, 2021.

They’ve crashed the market yet again.

Only this time we’re not talking about the males on Wall Street. We’re talking about a group of roosters who, to put it in strictly medical terms, won’t get it on with their lady chickens. And chicken wing prices have skyrocketed because of it.

Fortunately for you, plant-based chickens don’t need to get it on to make more plant-based chicken. So spare these roosters and enjoy some plant-based chik’n at its new uninflated price.


Crispy, tender, unbelievably meatless Chik’n Nuggets and Burgers—delivered to your door. No under-performing male roosters required.


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